Why my future business card is as it is. On Design thinking.

My future business card - final version

My future business card - final version

I recently got selected for the IBBT iBootcamp dating event. It’s a thing about innovative start-ups.
Some of the teams are still looking for people in marketing to empower their business idea. So I presented myself.
One week later. E-mail: “you’re selected”. Hooray! Wait a minute, maybe I need a personal business card for that? So I started thinking.

Design thinking is to come up with different scenarios and consequently select the best design

Design thinking is huge these days. Is it a buzz? I believe it’s more. It’s an essential way of getting the best result. Design Thinking isn’t just for car designers, interior designers or architects. No, even writing is design thinking.
You come up with a bunch of angles to frame your point in. You select the best angle, the one that appeals most to people. Design works in the same way: you choose that design which you expect will appeal most to people.

Maybe I do have design skills?

As I just figured out I was always using Design Thinking as a means to create an article, it came to me that maybe I could have got those design skills I’ve always dreamed of. Why not do the same but now with graphics?
Below are some steps of the process. No need for words.

Oh, maybe just one more question: would it make sense to create this business card in A4 format?
Who wouldn’t remember such a big business card?

Business card - design phase 1

Business card - design phase 1

Business card - design phase 2

Business card - design phase 2

Business card - design phase 3

Business card - design phase 3

Business card - design phase 4

Business card - design phase 4

First digital version - design phase 5

Making it look beautiful

I’m currently trying to turn this into something sexy. I guess you’ll see the result when we meet, offline.

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Are you QR-coding your business card already?

QR code: call number, add to contacts, share

QR code: call number, add to contacts, share

What is a QR-code?

A QR Code is a bar code that is read by QR scanners, mobile phones with a camera and smartphones. The code consists of black modules arranged in square patterns on a white background. Today’s mobile devices are standard equipped with a QR code reader. And if it’s not on it, you can easily install an application on your phone (as long as you have a photo camera build-in).

QR Code - capture information with your mobile device (download app; e.g. i-nigma)

QR Code - capture information with your mobile device (download app; e.g. i-nigma)

Benefit of a QR code

With intelligent mobile devices and smart phones as a common utility, the possibility to immediately send information to that device saves a lot of time and efforts. No longer need to manually put in all the contact information.

And this is only one possibility of QR codes…

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